A Connecting Addicted Society

This summer has been an interesting time for me.  It was the first time living by myself with internet.  I had a lot of time on my own, and that meant a lot of time wasted on the internet.  The internet is amazing and valuable and often I have things I need to do or learn or share via the internet.  I think that's great.  I noticed a problem though; I was almost always up to date on everything facebook decided to send to my home page.  I'd get home from class and scroll down and down and down, until I realized I was reading the things I'd seen before I went to class.  Then I'd go over to blogspot to see if anyone had posted anything, then I'd go back to facebook, and see the 2 new entries on my home page.  Then I'd close my laptop and go eat some yogurt.  Then I'd pull up facebook, and see another new entry...  Wow, getting addicted.  I recently started turning off my laptop when I'm not using it, so I wouldn't be so tempted to "just pull up facebook real quick."  I still think facebook is an AMAZING tool, and I have no intention of deleting my account any time soon.  It's very effective for coordinating activities amongst friends, and sharing visually, what exciting thing happened recently.  People complain about it's narcissistic nature, but I don't think that's what it is (necessarily).  No, I don't care that you just made the best spaghetti ever, but I do care that you visited Letchworth State Park, and I think you can describe the beauty better by sharing photos than in a conversation.  I care about you, and want to know what you're experiencing.  That said, it should be a supplement to real life interactions, not a replacement.

On a related note; smartphones.

Before I go into this, I realize you probably own a smartphone.  I am not attacking you (necessarily). But if your life looks like this video, yes, I think you have a problem, and you need to figure out a solution.

So for me, the real hindrance in getting a smartphone is the price.  It would cost me an extra $40 a month adding up to $480 a year.  I'd rather buy this bicycle:

I could buy it in a new color every year.  Or I could save for retirement... less fun, but important.

But anyway, even if it were a financially viable option, I still like to think I wouldn't have one.  Since I don't need instant access to email for work, I think checking my personal email 3 times a day is more than enough (and I have a very nice laptop on which I can check it).  Facebook... well we've already decided that I don't need to check that more often.  GPS; that could be nice, but... still not worth it.  I'm moving to Boston, known to be difficult to navigate.  So, I just look up where I'm going before I go.  Once, when visiting my cousin, I made a mistake and couldn't figure out where to go, so I called him and we sorted it out quickly and easily.  I expect my first few weeks in Boston will be a little chaotic, but after cycling all the back roads by memory instead of GPS, I think I'll know the city better than anyone.  I think that will be really fun and I'm looking forward to that.

Smartphones do have their advantages, which is why so many people have them.  I basically had one for a few years in college (iPod touch and wifi everywhere), and it got me a note taking job (though ironically it also caused me to pay less attention in class), and when you are out on vacation exploring a new city, it can make things so much simpler.  If you need it for work, that totally makes sense.  These advantages just don't seem that great to me though, and I know I'd have a hard time not being addicted to it.  That video makes me sad, and I want to say thank you to those of you with smartphones and self-control.  For those of us with average self-control, think twice about whether you want to keep the internet in your pocket.  For that matter, I think we should think twice about most things.

A Moment of Excitement

So this was really cool.  I don’t have any other good adjectives right now so be content with that and let’s move into the crux of the issue.

After 3 full weeks I had begun to wonder about the technology involved in shoes that PUMA makes.  When you read footwear catalogues, particularly in soccer, a pastime I frequented much in my high school days, there are always these little blurbs next to each shoe, “made with power frame technology for more powerful shots!” etc. etc.  So after being here a bit I began wondering who is responsible for those tidbits of selling power.  I’ve seen most of the process and haven’t seen a whole lot of science.  It’s just kinda whateva looks right.  That actually works too.  Why?  because adidas and Nike research and make shoes and so we know what a good shoe looks like, so why actually research?  Well, to be ahead.  PUMA has always, in recent history, been ahead in style but behind in technology.  I hadn’t really noticed that before, but now looking back, I suppose I new it all along and as it became more apparent I decided to just enjoy the aesthetic design side of things, which has been going well I must say.  But anyways, that’s not the direction this story is going.  Let me introduce you to another intern who got here two months before me.  Mechanical engineer from Canada.  Let’s call her Kate for privacy’s sake.  Kate went through basically the same thing I did, except not having much design interest, and loving biomechanics, hunted down the two people that do technology, and said, “I want to make a shoe that is biomechanically advanced!”  They thought to themselves shortly, discussed with some important people and decided it wasn’t a bad idea after all!

While all that went down I was taking finals, going to weddings, packing, and all manor of things that needed to be done.  Now that I’m here and poking my head around I ran into this project, still in it’s infancy, and after getting a few more go-aheads from my department, will hopefully be involved in developing some really awesome stuff.  It’s kinda hard to explain without being too specific but here is why this is so cool.

For quite some time I’ve wanted to be the guy who was the link between the design and the engineering.  I arrive at PUMA, and it turns out that that is exactly what they are in desperate need of.  The technology and design people don’t really know anything about each other or how to integrate their work together into masterful shoes.  The work I expect to begin doing would basically include bridging that gap myself, along with Kate.  Now I’m hoping that the work we do, which is starting as just a sort of side project because we asked, would turn into something so valuable to the company that they decide to make this gap bridger thing a full time gig, and of course that they are so enthralled in my work that they beg me to take the spot.  This would be so terrific, and so awesome, that I suddenly find myself terrified.  I know that if this doesn’t happen that there are certainly other good alternatives, but I don’t know what they are right now so they might as well not exist as far as my excitement and terror are concerned.  This seems like a once in a lifetime chance to make something awesome happen that could have such a lasting impact on the next 50 odd years, and it’s suddenly upon me.  Time to make the most of it.  I don’t want to look back and regret how I blew a marvelous chance.  So here goes, say a prayer for me.  I’m diving in.

Hope that makes sense.

Yes.

That's all for now.

I need to think more about how this affects my life and what my priorities are, but what you just read is the immediate flood of thoughts responding to the issue.  More on this throughout the year.